THE SELVEDGE WORLD FAIR, LONDON, JULY 2020
An event celebrating the skill, diversity and passion of global artisans and their handmade textiles
The Selvedge Foundation is a not for profit charity created by Selvedge magazine. The organisation has a passion for handmade textiles at its heart and a responsibility to support the artisans who make these textiles in its conscience. Over the last 15 years, Selvedge Magazine has grown to be both a source of thoughtful inspiration and an essential voice in the global promotion and preservation of handmade textiles. With the support of the magazine, the Selvedge Foundation is in an ideal position to find long-term, innovative solutions that support artisans globally and nurture the handmade.
In July 2020, The Selvedge Foundation will launch its inaugural event, The Selvedge World Fair, a festival celebrating textiles in central London, held over 3 days. Within a village of marquees and tents, a curated group of the world’s master artisans will join together to share and sell their textiles and demonstrate how they are skilfully made. Expect indigo dyers from Japan, baskets makers from Swaziland, and rugs weavers from Uzbekistan and much more... At the event, the master artisans will take part in a programme of presentations, offering the chance for guests to hear their stories and learn of the importance of their crafts in their home countries.
The Selvedge Foundation will be working in partnership with department stores and museums to host a series of workshops in the week leading up to the Selvedge World Fair.
The Selvedge Foundation hopes the event will:
Create economic opportunities for artisans working in the production of handmade textiles worldwide and promote sustainable alternatives to the global textile industry.
To ensure high standards of craftsmanship, exhibiting artisans will be required to submit an application showing that their work either celebrates a traditional craft or offers an innovative interpretation of one indigenous to their home country. There will be a rigorous three stage selection process, during which The Selvedge Foundation, The International Folk Art Market, museum curators, academics and specialists in each craft submitted will ensure quality and integrity as well as a balanced an exciting consumer experience.
To successfully deliver the event The Selvedge Foundation needs to generate funds to assist in the artisans’ with their travel and accommodation expenses as well as to cover the costs of staging an event of this scale. Funds will be raised through a crowd-funding campaign and donations from Selvedge subscribers and followers. Aside from this The Selvedge Foundation will look for further financial support from partner organisations and embassies of the Artisans’ home countries.
Tickets for the event will be available early in 2020.
To apply to exhibit at the World Fair CLICK HERE
To volunteer at the World Fair CLICK HERE
With questions or comments please send us a message using the form below.