SELVEDGE CHRISTMAS FAIR INTRODUCES ROVE KNITWEAR
A connection to nature, simplicity of living, and a strong sense of community were common threads in ROVE Knitwear founder, Rose Brown's, upbringing. Hailing from a family of seamstresses and artists, Rose Brown grew up in a creative environment soaking up the craft skills surrounding her. Her upbringing was steeped in the honesty and industriousness of two self-employed parents. This, paired with her mother’s passion for growing, recycling and repurposing cemented her appreciation for — and protection of — our environment.
Joining us on Saturday 2 December for the Selvedge Christmas Fair, ROVE will be selling a range of knitted accessories all made in Britain.
Rose found herself drawn to knitwear design and manufacture during her first year studying textiles at Winchester School of Art. She relished each process from sketching initial ideas to creating the final product on the heavy, vintage machinery.
Rose started her career first interning for several different designers, including Nicole Farhi. She then found full time employment at a knitwear design studio in South London, designing for many different high street brands. During her time there Rose saw most of her designs mass produced using synthetic fibres which unsettled her.
A couple of years later Rose took up a design residency with Awamaki, and was based in Ollantaytambo, a village in the Sacred Valley in south Peru. She worked with Quechuan women who were honing their inherited skills in traditional craft processes in order to make a living. When talking to the women she realised how many important craft processes were being lost through generations. It was this reality coupled with how the richness of the UK textile industry was disappearing as production moved overseas that was the driving force that led Rose to start a knitwear label using ethically sourced, natural yarns crafted in Britain.
ROVE (formally Rose Brown Knitwear) was founded. It began at a workstation set up around the kitchen table. The label was born from a desire to find quality, long lasting knitwear manufactured in Britain using British spun wool. The brand has evolved with the modern day need for sustainable, low impact clothing by offering organic, natural, recycled or biodegradable materials as well as a traceable production process. The yearly collection showcases unique designs which can outlive each season and beyond.
Find out more and follow Rove Knitwear:
roveknitwear.com
@rove.knitwear
Images courtesy of ROVE Knitwear
Don't miss out on this year's Selvedge Christmas Fair on Saturday 2 December 2023, 12:00 - 18:00 GMT at St Mary's Church, Wyndham Place, York St, London, W1H 1PQ.
Find out more and book your tickets:
www.selvedge.org/products/selvedge-christmas-fair-2023
Joining us on Saturday 2 December for the Selvedge Christmas Fair, ROVE will be selling a range of knitted accessories all made in Britain.
Rose found herself drawn to knitwear design and manufacture during her first year studying textiles at Winchester School of Art. She relished each process from sketching initial ideas to creating the final product on the heavy, vintage machinery.
Rose started her career first interning for several different designers, including Nicole Farhi. She then found full time employment at a knitwear design studio in South London, designing for many different high street brands. During her time there Rose saw most of her designs mass produced using synthetic fibres which unsettled her.
A couple of years later Rose took up a design residency with Awamaki, and was based in Ollantaytambo, a village in the Sacred Valley in south Peru. She worked with Quechuan women who were honing their inherited skills in traditional craft processes in order to make a living. When talking to the women she realised how many important craft processes were being lost through generations. It was this reality coupled with how the richness of the UK textile industry was disappearing as production moved overseas that was the driving force that led Rose to start a knitwear label using ethically sourced, natural yarns crafted in Britain.
ROVE (formally Rose Brown Knitwear) was founded. It began at a workstation set up around the kitchen table. The label was born from a desire to find quality, long lasting knitwear manufactured in Britain using British spun wool. The brand has evolved with the modern day need for sustainable, low impact clothing by offering organic, natural, recycled or biodegradable materials as well as a traceable production process. The yearly collection showcases unique designs which can outlive each season and beyond.
Find out more and follow Rove Knitwear:
roveknitwear.com
@rove.knitwear
Images courtesy of ROVE Knitwear
Don't miss out on this year's Selvedge Christmas Fair on Saturday 2 December 2023, 12:00 - 18:00 GMT at St Mary's Church, Wyndham Place, York St, London, W1H 1PQ.
Find out more and book your tickets:
www.selvedge.org/products/selvedge-christmas-fair-2023