Canada Goose Project Atigiby Selvedge Team
All images courtesy Canada Goose, showing the original 2019 collection.
Luxury sportswear company Canada Goose has added to its Project Atigi collection of hand-crafted parkas by Inuit designers from Inuit Nunangat in Northern Canada. Established in 2019, Project Atigi is a social enterprise that celebrates the expertise and the rich heritage of craftsmanship that has enabled the Inuit to live in some of the most formidable climates and conditions.
This year’s Project Atigi collection features 90-bespoke pieces created by 18 Inuit designers from 12 communities across Inuit Nunangat. In partnership with Inuit Tapiriit Kanatami (ITK), Canada Goose commissioned the designers to each create a collection of five jackets which reflect their heritage, communities, and artisanship.
Designer: Jennifer Munick.
Proceeds from the sales of the Project Atigi collection will continue to benefit Inuit communities across Canada through ITK, the national Inuit representational organization that works with the four Inuit regions of Inuit Nunangat. Through ITK, proceeds from last year's collection (pictured) supported self-directed Inuit education, employment and cultural preservation programs.
Designer: Freda Raddi.
Speaking about her participation, Eileena Arragutainaq, Project Atigi designer and entrepreneur from Sanikiluaq, Nunavut said, "The community support and response from participating in Project Atigi has been incredible. Being a part of this project for the second year has allowed me to showcase my designs with the world, while shining a light on our decades of tradition and craftsmanship."
Inuit Tapiriit Kanatami (ITK) is a federally incorporated registered charitable organization representing and promoting the interests of over 65,000 beneficiaries of Inuit land claims agreements in Canada on a wide variety of social, health, cultural, environmental and political issues and challenges on the national level.
The collection, which includes men's and women's styles, will be showcased in select Canada Goose stores across North America and Europe, and will be available for purchase on canadagoose.com.
Canada Goose's policy on its use of animal products is available here.