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15% LESS: UROOS JAMAL

15% LESS: UROOS JAMAL

October 18, 2023
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Growing up in India, my fascination with traditional crafts and its potential to empower communities has acted as a driving force behind my work. Guided by a deep interest in sustainable lifestyles, I've ventured into various dimensions of sustainable fashion, exploring alternative materials, production techniques, and design approaches. At present my aim is to reduce the extra 15-20% of fabric that is wasted while creating a piece of clothing, using the conventional ways of pattern cutting. Although zero waste pattern cutting addresses this to some extent, applying it to create fitted tailored pieces poses many more challenges. In addition, the recycling and biodegradability of multi-textile-layered garments present ongoing concerns within the industry.

To address these challenges, I design fabrics in the shape of pattern pieces for items of clothing. This is made possible through multiple techniques, but currently my focus lies in weave and crochet techniques and through these I am able to maintain the density and stability of textiles.


Image: 325 Hours Jacket by Uroos Jamal. Photo courtesy of Abhay Khatri. Image above: jacket by Uroos Jamal.

When it comes to the biodegradable and recyclable aspect of the garments, I predominantly employ yarn, spun from pre-consumer silk waste, sourced from Bhagalpur, a district known for its ancient silk production. Repurposing aids sustainable production methods, supports local small-scale industries, and mitigates environmental impact.

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