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Wildflower Collection by Daylesford

Wildflower Collection by Daylesford

June 17, 2024
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Daylesford Organic, the much-loved British heritage brand, has partnered with distinguished artist, Hugo Guinness, to design their largest capsule collection to date, The Wildflower Collection. Presenting an exclusive selection of homeware and furnishings, the collection pays homage to the English countryside and summertime.

Image and image above courtesy of Daylesford Organic. 

Carole Bamford and Hugo Guinness share a longstanding relationship with collaborations covering everything from vodka bottles to the logo for The Wild Rabbit, fronted by whimsical illustrations characteristic of Guinness’ artistry and wit. With a shared appreciation for mindful living, craftsmanship and enduring design, the Wildflower Collection is made up of pieces which are timeless.

Image: Daylesford Wildflower Tabletop White. Image courtesy of Daylesford Organic. 

The Wildflower Collection comes in a bespoke range of tableware and linens, accessories, upholstery, and outdoor furnishings, which are delicately patterned in botanicals, wildflowers and leafy fronds which gently intertwine. The intricate watercolour designs draw from native species found in the Daylesford farm’s meadows, including the likes of cornflower, ragwort, groundsel and flax - the plant from which the sustainable linen is derived.


Image: Wildflower linen napkin, white. Image courtesy of Daylesford Organic. 

Introducing a variation of the hallmark Daylesford colour palette, the collection presents, for the first time ever, a vibrant blue pigment incorporated into the background of their fabrics, as seen in the tablecloth and napkin, along with a more traditional white background offering. With the blue colourway, flowing pattern and ethereal watercolour effect, the overall design aligns with the signature aesthetic of Daylesford, retaining the brand’s quintessentially British heritage and aesthetic.

Find out more:
www.daylesford.com/wildflower-landing-page

Follow:
@daylesfordfarm
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